The NFL and Amazon may be entering into a bigger deal than what they currently have. Prime Video currently pays $75 million a year on a non-exclusive contract to the NFL. The NFL is close to signing a new rights deal that will allow Amazon to carry a majority of the games on its streaming platform.
The deal is said to be $1 billion a year. FOX, CBS, NBC, and ESPN are currently in deals set for the next decade. That is a lot of cheddar, YO!
How would you feel about watching Thursday night football on Amazon Prime? I think it limits the audience!